Mobile text advertising is a new approach to e-marketing. It puts your messages and offers in the hands (literally) of your customers when ever you want and no matter where they are.
Restaurants can message their patrons just before the dinner hour when people are deciding where to go for dinner. Salon owners can blast a message out to their customers when an appointment is cancelled and fill those empty chairs. 
Send your messages to just those who are already interested in your services
When you launch your SMS campaigns, you ask people to text a unique keyword to a ‘short code’ telephone number in exchange for (typically) a percent-off or other offer. Once they have sent their message, they receive the coupon on their cell phones and show the message to receive the discount.
You can create as many list as you want – one for the families with children (for instance: “Kids eat for half price – text mykids to 72727″) and another for the sports fans (“Vote for your favorite driver – Text MYDRIVER to 72727 to vote and get your 2nd beer free”). Now you can target just the crowd you want to attract.
When they request a coupon, they have opted in to your campaign they receive their coupon and you have their permission to send future offers as well. To comply with the CAAN-SPAM regulations, each message offers instruction on how to opt out of further messages and offers. This create a ‘self-pruning’ list of warm prospects who have already shown their interest in your products.
The self-pruning keeps you list focused and reduces your costs, which, with text messages, are already low – typically under 5 cents per message. The message go to the users’ cell phones which they almost always on and with them.
Our client control panel access lets you create your own ads and send them. You can design your ads this morning and see results this afternoon. Compare that with the long lead times other media requires.
If you have questions, please call 805-207-4457 to ask how this can be used in your business.
